Who Is Linus Ruzicka?

Back on November 4th, I made a post titled “Do You Know The #1 Product On The Internet Today?” where I went into detail about how people are really looking for one thing on the internet when it comes to training.  And that #1 thing is “INFORMATION.”

As attraction marketing strategists, when we are able to accurately and appropriately provide that information that people are seeking, we are the ones who win out because we look like the lone piece of chocolate cake in front of 50 fat kids.  Everyone wants us and craves to be with us.

Then, just last week I was playing catch up on some reading I have been meaning to do, when I came across Mike Dillards September issue of “The Inner Circle” newsletter.  Yes, I know…2 months backlog is sad, but it happened.

The headline read, “The Most Valuable Commodity On The Planet…(To A Marketer).” And I thought to myself.  “O.K., that’s weird.  I just posted a blog about this 2 weeks ago, and here I stumble on an article from Dillard that was written back in September, but I never got a chance to read it until last week.  HA!  I’m just as smart as Mike Dillard cause we wrote about the same thing!”

But then I read further…

Mike writes that “ATTENTION is the most precious commodity in the world today.”  “…it’s the one thing you must have before anything else can happen.  If you don’t have someone’s attention, you can’t turn them into a lead, you can’t have a conversation, you can’t develop a relationship, and you can’t sell them anything.”

O.k., so we actually didn’t write about the same thing, but we were close.  And I think that both actually go hand in hand.

Go back to Mike’s most famous course and manual,  “Magnetic Sponsoring”.  He talks about “Beta’s”, “Pre-alphas”, and “Alphas” (If you don’t know what those are, click the link above, spend $39, and learn what Attraction marketing is all about for God’s sake! ).

Anyways, Beta’s are concerned with getting the attention of prospects.  Pre-alphas have realized that once you get someones attention, you need to keep it.  While Alpha’s not only get someones attention, and keep it.  But they are now concerned with protecting it from outside influences and distractions.

So, this is where my part of the equation comes into play.

The “Information” that I talked about earlier is two fold.  1) It can bring you the attention of other network marketers who see you as someone of value to them ( as long as that information is valuable and full of content).  2)  It can be what helps you maintain the attention of others once you’ve gained their trust, and they have joined your personal business team.

Getting and keeping someones attention is hard to do at times.  BUT, with the right information that helps solve someone else’s problem, that provides a source of value to them, and that is appropriate content, you WILL keep their attention.  They will will see you as the Alpha.  As that person who will help them reach their goals.

It isn’t easy to do, but if you’re going to have success with your list and your personal teams, you will have to keep their ATTENTION.  And with the appropriate INFORMATION, you will be able to defend against “foreign” invaders who will try their best to steal it.

When you provide the right information, you garner their attention, and provide them with the third part of the equation – FOCUS.  Focus to help them build their teams.  Helping them Focus on their goals  and on one strategy to build their business.  Too many options will cause confusion and then drop-out.

Choose one strategy, one system, one tool, and make sure they are the best that you have available to you so you can provide the best to them.

The right information and attention will help make that focus to happen.  It will keep them on track to reach their goals.  This is so very important in building momentum and creating that always-valuable duplication.

Remember this: INFORMATION + ATTENTION = SALES

Mike posed these questions at the end of his article to help each of us to continue to develop our business.  And I obviously think they are worthy of passing on to you.

1. “How can I get the attention of more people?”

2. “How can I keep their attention for years?”

3. How can I protect their attention from “foreign” invaders and unnecessary distractions?

These are some questions I think we should all be asking ourselves in our own home offices and businesses!

Leaving No Network marketer behind,

Exciting News!   To all of my loyal subscribers, followers, and friends I want to extend to you an invitation to visit ThatMLMBeat.com .

Why?

Because I made it onto the “47 Top MLM Blogs To Watch Out For In 2010.” Here is the quick review they did of my blog:

“Linus Ruzicka – http://www.linusruzicka.com

“Surgical RN Turned Attraction Marketing Strategist.”

It’s through that spirit of providing help to others in health care that Linus focuses on providing help to struggling network marketers. Losing both parents at a very early age, Linus became very independent as a teenager and learned to “think outside the box” at an early age. That is what eventually led Linus to network marketing.  Linus has grown his internet attraction marketing business by focusing on attraction marketing with emphasis on his blog, Social networking, free classified marketing, and of course PPC with generating leads at $1.00 -$2.00, or less. His blog is where he keeps his followers updated with his insider strategies, tips, and secrets to help make sure that “no network marketer is left behind.”

According to the site, the criteria for the Top 50 MLM Blogs For In 2010 was based mainly on one thing… Passion!

Although, passion sums up commitment, determination and a consistent flow of fresh content.  Enjoy!   You are about to meet 47 Top Bloggers who generously share their passion, knowledge, diverse paths to success while creating MASSIVE Value.

Yes, it’s tooting my horn a litttle bit, but it’s also means that I have even more standards to live up to and new goals for the blog.  So keep an eye out for my blog post updates.

Also, be sure to add your own blog on ThatMLMBeat.com.

There is a link to a video that explains how in the welcome message.

Your content will filter through to the front page of ThatMLMBeat.com everytime you submit a new post on your blog, which is really cool.

What  is MLM Lead System PRO – or better yet known as MSLP?

It’s a bird, it’s a plane, it’s an MLM company…no wait….

Well, no superman puns here, but it might as well be superman.

You’ve heard the name, visited the website, seen the videos, and maybe even seen its co-creators Norbert Orlewicz, Brian Fanale, and Todd Schlomer – all top income earners in the network marketing and direct sales industry.  Why did they create MLM Lead System Pro?  Easy answer – to show people how to totally CRUSH their competition!

These guys mean business and want you to dominate your specific network marketing company – and do it all over the Internet. That means using a powerful system like MLM Lead System Pro for absolute killer lead generation marketing.

But you’re probably still wondering just what exactly is MLM Lead System Pro?

Well today you get your answer!

I’m providing you this answer because so many people have this general question when they visit either the main MLSP website or any member’s individual website promoting MLSP.

Given the fact that I am here to help you out and not confuse you more, I’m providing my best information, data, resources, and links possible.

The Basics

MLSP is a totally customizable, fully brand-able, completely duplicatible online lead generation sales funnel that anyone can use regardless of whatever network marketing business they are in.  (If you need to learn more about what a Sales Funnel is, visit my blog and attached video explaining in detail how sales funnels work:  Sales Funnel Explained).

The fact that MLSP is generic is just one of the reasons of what separates MLSP from so many of the other lead generation systems out there on the internet today.

The sole purpose of MLSP is to drive traffic (leads) to your designed lead capture pages, introduce them to you via videos, and attract them to fill out a lead capture form on your site.  This in effect weeds out the “tire kickers” & opportunity jumpers, and captures the serious marketers who are looking to take their network marketing business to a new level using attraction marketing.

MLSP is unique in its overall set-up.  It provides exactly what every network marketer needs:  a way to generate more leads, and how to generate those leads in as little time and with as little cost possible.

The step-by-step set-up, the online marketing strategies training, affiliate programs to line your sales funnel with positive cash flow, and finally introducing your leads and prospects to your final destination – your primary network marketing company – to build your residual income on auto-pilot.

MLM Lead System Pro makes all the technical work of building a successful network marketing business online a total breeze.

Not Technically Sound?

I know that I’m not!  I have tried creating my own lead capture pages in the past.  And they were BASIC.  So I was a bit intimidated when it came to doing things in MLSP like creating customized websites or capture pages, tying in an auto-responder, figuring out the training I needed, the simple task of video creation on your capture forms, and following up with your leads.

But it’s all laid out for you in a simple format in MLSP.  It’s essentially all done for you!

What I’m getting at is that by providing you with as much value as possible, you can turn around and provide other network marketers (your leads) the same value.  This opens the door to start building the most critical element in ANY network marketing career – Building relationships with those leads.  By providing value and exactly what people are looking for creates nothing but trust and respect.

With that trust and respect it makes you an authority figure, a professional, and a leader in the network marketing industry.  You are a leader simply in this positioning even without making ANY money in the network marketing industry.  People see you as the mentor and will follow you because of this.

People are looking for authorities to show them the way.   They aren’t looking for another opportunity or gimmick.  They want someone who can – pardon the Jerry Maguire quote, but “Show Me the Money.”

The Benefits

What are the benefits of generating leads online versus the old fashioned way of approaching friends and family?

Well, there are two benefits of MLM lead generation and I sort of alluded to one of them already:

1. You no longer have to approach your friends and family!  If you have been in any network marketing business over the years, you’ve probably already approached them and used up your credibility when you were unsuccessful.  So why would they want to join you now?

2. Network marketing lead generation is duplicable.  You can pass what you’ve learned and tested on to your teams and downline.  Any successful network marketing business will tell you that one of the main components of success is duplication. Anyone can buy leads and work them over the phone or through the internet with the use of an auto-responder working for you 24/7.

Now that you understand some of the benefits of MLSP, I simply invite you to take a tour of this super sweet system that does it all for you!

Here are some links to two videos that I created that explain the basics of what is a sales funnel and the Tour of MLSP.  I invite you to take advantage of them and start implementing them into your network marketing business today!

Video #1 – What is A Sales Funnel?

Video #2 – MLSP Tour